XRP Price Eyes $3 Rally as Ripple CEO Dismisses $11B Valuation

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The XRP landscape is undergoing a pivotal transformation, with Ripple’s CEO Brad Garlinghouse recently clarifying that the long-cited $11 billion valuation of the company’s XRP holdings is no longer accurate. This revelation comes amid a surge in XRP’s market performance, with the token trading at $2.45—up 18% over the past week—and briefly surpassing Tether to claim the title of the third-largest cryptocurrency by market capitalization, reaching $141 billion.

This momentum is fueled by growing institutional interest, evolving regulatory dynamics, and expanding global adoption—particularly in key financial markets like Japan. As sentiment shifts in favor of XRP, investors are closely watching whether these catalysts can propel the asset toward a $3.00 milestone in 2025.

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Market Catalysts Driving XRP’s 2025 Outlook

Ripple’s strategic narrative has evolved significantly. The $11 billion valuation reference originated during a $300 million share buyback in early 2024 but no longer reflects the company's current standing. Garlinghouse revealed that Ripple’s XRP holdings are now worth over $100 billion, a staggering increase that underscores the digital asset’s growing strategic importance.

Drawing a comparison to MicroStrategy, which trades at approximately three times its net asset value due to its Bitcoin holdings, Garlinghouse emphasized that Ripple remains undervalued in private markets despite possessing a far more diversified and actively utilized crypto portfolio. This discrepancy presents a compelling investment thesis for long-term holders.

Two major catalysts could define XRP’s trajectory in the coming months:

1. SEC Leadership Transition Sparks Regulatory Hope

A potential shift in U.S. Securities and Exchange Commission (SEC) leadership has ignited optimism across the XRP community. Pro-crypto advocate Paul Atkins is expected to assume the role of SEC Chair on January 20, 2025. His appointment could lead to a resolution in the ongoing appeal between Ripple and the SEC by April 2025—either through settlement or dismissal.

This development would remove one of the most significant overhangs on XRP’s price, potentially unlocking institutional inflows that have been hesitant due to regulatory uncertainty.

2. Japan’s Banking Sector Embraces XRP Ledger

On the global front, Japan is emerging as a critical frontier for XRP adoption. Major financial institutions in the country are preparing to integrate the XRP Ledger (XRPL) into cross-border payment systems via the Interledger Protocol (ILP)—a technology co-developed by Ripple.

With Japan’s banking sector valued at $6.372 trillion, even a 1% adoption rate of XRPL could inject an estimated **$64 billion** in additional market value for XRP. This institutional-grade integration signals strong utility demand, moving beyond speculative trading into real-world financial infrastructure.

Institutional Demand: The Rise of XRP-Based ETFs

Beyond regulatory and geographic developments, institutional appetite for regulated exposure to XRP is growing rapidly. Multiple asset management firms have filed applications for XRP exchange-traded funds (ETFs) with the SEC, including WisdomTree and Bitwise.

These filings reflect a broader trend: traditional finance (TradFi) players are seeking compliant vehicles to offer clients exposure to digital assets. If approved, an XRP ETF would significantly broaden investor access, enhance liquidity, and add credibility to the asset class—similar to the impact seen with Bitcoin spot ETFs in early 2024.

Such products could attract pension funds, endowments, and retail investors who prefer regulated investment channels over direct crypto ownership.

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Technical Analysis: Is XRP Poised for a Breakout?

From a technical standpoint, XRP is navigating a critical juncture. The price has formed a symmetrical triangle pattern on the hourly chart since early January, with price action consolidating between $2.10 and $2.30. This pattern typically precedes a strong directional move—either bullish or bearish—depending on breakout momentum.

Key technical indicators suggest neutrality ahead of a potential breakout:

The convergence of support at $2.34—a level where ascending trendline support meets resistance from a descending trendline—makes this zone crucial. A sustained break above $2.35 could trigger a rally toward $2.80, while failure to hold support might lead to a retest of lower bounds.

However, given the positive fundamental backdrop—including regulatory clarity and institutional adoption—the odds appear skewed toward an upside breakout.

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Frequently Asked Questions (FAQ)

Q: Why did Ripple’s CEO say the $11 billion valuation is outdated?
A: The $11 billion figure was based on earlier market conditions and XRP pricing. With XRP’s recent rally and increased holdings valuation, Ripple’s crypto assets are now estimated to exceed $100 billion, making the old number obsolete.

Q: Could an SEC leadership change affect XRP’s legal case?
A: Yes. The appointment of pro-crypto Paul Atkins as SEC Chair may lead to a more favorable resolution of Ripple’s ongoing appeal, potentially resulting in dismissal or settlement by mid-2025.

Q: What is the significance of XRP Ledger adoption in Japan?
A: Japanese banks adopting XRPL for cross-border payments via Interledger Protocol could drive substantial utility demand for XRP, potentially adding tens of billions in market value even with minimal adoption rates.

Q: Are there any XRP ETFs available yet?
A: Not yet. However, firms like WisdomTree and Bitwise have filed applications with the SEC. Approval could come in 2025 if regulatory sentiment shifts positively.

Q: What is the next key price level for XRP?
A: Technically, a break above $2.35 could open the path to $2.80. A sustained move beyond $2.80 may set the stage for a test of $3.00 later in 2025.

Q: How does Ripple compare to MicroStrategy in terms of asset valuation?
A: While MicroStrategy trades at a premium to its Bitcoin net asset value, Ripple remains undervalued despite holding significant XRP reserves and generating real-world revenue from blockchain solutions.

With strong fundamentals, improving technical structure, and rising institutional interest, XRP stands at the threshold of a major market move. As regulatory clouds lift and global adoption accelerates, the path toward $3 per token looks increasingly plausible in 2025.