Why Is the Crypto Market Surging? Can the Rally Last?

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The cryptocurrency market is experiencing a powerful rebound, with Bitcoin breaking past $28,000 on June 20, New York time — the first time since May 29. According to CoinGlass data, Bitcoin surged to $28,016, marking a 5% gain over 24 hours. During this period, bearish traders faced approximately $36.6 million in liquidations, the largest short squeeze since May 28.

This sudden momentum has sparked widespread curiosity: What’s driving this rally, and can it last? Let’s explore the key catalysts behind the surge and assess the outlook across short-, mid-, and long-term horizons.


Institutional Momentum Fuels Market Optimism

One of the most significant drivers of the recent rally is the growing involvement of traditional financial institutions in the crypto space.

Deutsche Bank has applied for a digital asset custody license in Germany, signaling serious institutional interest. Meanwhile, financial heavyweights like Charles Schwab, Citadel Securities, and Fidelity Digital Assets have backed EDX Markets — a new crypto exchange now offering trading in Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC), and Bitcoin Cash (BCH).

Even more impactful was BlackRock’s surprise filing for a spot Bitcoin ETF. Managing over $8.5 trillion in assets, BlackRock’s move sent shockwaves through the market. The company plans to use Coinbase as the custodian for its proposed ETF, adding credibility and institutional-grade infrastructure to the offering.

👉 Discover how institutional adoption is reshaping crypto’s future.

Although the U.S. Securities and Exchange Commission (SEC) has yet to approve any spot Bitcoin ETF — rejecting applications from firms like ARK Invest and 21Shares — BlackRock’s entry has reignited hope. The mere possibility of approval has already boosted trading volume in Grayscale’s Bitcoin Trust (GBTC) by 400%.

Brent Xu, CEO and co-founder of DeFi lending platform Umee, noted:

“The Bitcoin rally is clearly tied to major traditional institutions signaling serious intent to engage with digital assets. Their clients want exposure via familiar tools like ETFs. This momentum helps counterbalance the U.S.’s cautious regulatory stance and suggests big players are pushing for clearer, fairer rules.”

Additionally, Bitcoin’s dominance has climbed to 45.84%, its highest level in nearly two years — last seen in July 2021 at 46.77%. This rise comes amid regulatory pressure on exchanges like Binance and Coinbase, where the SEC labeled multiple tokens as unregistered securities, prompting investors to flock back to Bitcoin as a safer haven.


Macro Tailwinds: Dollar Softens, Halving Looms

Beyond institutional moves, macroeconomic factors are aligning favorably for crypto.

The U.S. Dollar Index (DXY) has cooled off following the Federal Reserve’s decision to pause rate hikes. Historically, a weaker dollar boosts investor appetite for risk-on assets like Bitcoin and equities. With expectations of slower economic growth and potential rate cuts ahead, capital may continue rotating into alternative assets.

Another key catalyst on the horizon is the 2024 Bitcoin halving, expected between April and May. This quadrennial event cuts mining rewards in half — reducing block rewards from 6.25 BTC to 3.125 BTC — effectively slowing new supply and reinforcing Bitcoin’s deflationary design.

JPMorgan analysts predict this supply shock could push Bitcoin toward $45,000. Michael Saylor, CEO of MicroStrategy and one of Bitcoin’s most vocal advocates, went further in a recent Bloomberg interview, forecasting that BTC could rise tenfold from current levels — twice.

“The entire industry will eventually consolidate around Bitcoin and perhaps six to a dozen proof-of-work tokens,” Saylor said.

What’s Next for Crypto? A Three-Phase Outlook

To understand whether this rally has staying power, we need to analyze market dynamics across different timeframes.

Short-Term (June–July): Positive Sentiment Amid Rate Pause

The Fed’s June pause in rate hikes has improved short-term sentiment. While a July hike remains likely (around 70% probability), markets are adjusting to a potential shift from aggressive tightening to stabilization.

U.S. Treasury issuance is expected to reach hundreds of billions in June, but large-scale trillion-dollar debt sales won’t begin until later in the year. For now, macro conditions remain relatively supportive.

Equity markets have also rallied recently, reflecting broader risk-on behavior. Combined with rising institutional interest and ETF speculation, the short-term outlook for crypto is cautiously optimistic.


Mid-Term (August–December): Liquidity Crunch and Risk-Off Pressures

As we move into late 2023 and early 2024, challenges emerge.

The Fed is expected to maintain high interest rates even after pausing hikes. To fund growing deficits, the U.S. Treasury will likely issue trillions in new debt. This “bond market drain” could pull liquidity from risk assets like stocks and crypto.

In such an environment:

However, geopolitical risks — such as escalation in the Russia-Ukraine conflict or regional economic crises — could drive capital into crypto as a hedge against inflation and currency devaluation.

Still, widespread inflation and ongoing rate pressures may limit aggressive crypto inflows unless a true crisis unfolds.


Long-Term (2024 Onward): Economic Cycles and Monetary Policy Shifts

Looking further ahead, the macro landscape hinges on broader economic cycles and U.S. fiscal policy.

U.S. national debt has hit a record $32 trillion — nine years earlier than projected. In response, the Biden administration is considering spending cuts and higher taxes on the wealthy.

The Fed will likely keep rates elevated for six months or more before entering a rate-cutting phase — possibly starting in Q1 2024. A meaningful easing cycle may not begin until Q2 2024, when inflation is better controlled and recession risks peak.

Only then might we see:

Historically, major economic cycles occur every ~20 years (e.g., 2008 crisis), with smaller ones every ~10 years (e.g., 2018 correction). Could 2028 mark the convergence of the next big cycle? Only time will tell.

👉 See how market cycles influence crypto trends and investor behavior.

For now, expect continued volatility, regulatory scrutiny, and sector consolidation — with only the strongest projects surviving.


Frequently Asked Questions (FAQ)

Q: Why did Bitcoin suddenly jump above $28,000?
A: The surge was driven by institutional developments — including BlackRock’s ETF filing and Deutsche Bank’s custody application — combined with short-covering and improved macro sentiment after the Fed paused rate hikes.

Q: What is the Bitcoin halving, and why does it matter?
A: The halving occurs every four years and reduces new Bitcoin supply by 50%. Historically, halvings have preceded major bull runs due to reduced inflation and increased scarcity.

Q: Will a spot Bitcoin ETF be approved in the U.S.?
A: While not guaranteed, BlackRock’s involvement increases pressure on the SEC. Approval could come in 2024, especially if market conditions remain stable.

Q: Is now a good time to invest in crypto?
A: Short-term volatility remains high. However, long-term investors may view current prices as an entry point ahead of the 2024 halving and potential monetary easing.

Q: How does dollar strength affect Bitcoin?
A: A strong dollar typically pressures Bitcoin as investors favor safer assets. Conversely, a weakening dollar often boosts crypto demand as an alternative store of value.

Q: Could geopolitical events boost crypto adoption?
A: Yes. Conflicts or economic instability can drive demand for decentralized assets as hedges against capital controls, inflation, or currency collapse.


Final Thoughts: A Rally Built on Real Foundations?

The current crypto rally isn’t just speculative noise — it’s backed by institutional validation, favorable macro shifts, and structural supply constraints from the upcoming halving.

While near-term risks remain — particularly around liquidity and regulation — the long-term trajectory appears increasingly aligned with mainstream finance.

Whether you're watching ETF approvals, dollar trends, or global instability, one thing is clear: Bitcoin and digital assets are becoming integral parts of the global financial conversation.

👉 Stay ahead of the next market move with real-time insights.