The cryptocurrency market is currently navigating one of its most challenging phases — a deep and prolonged bear market. Across the board, digital assets have shed at least 50% of their value, with some suffering losses exceeding 90%. In such a grim environment, many investors are left wondering: Is it still wise to invest? And if so, how should one approach the market strategically?
History offers profound lessons — even from ancient stories. Consider the Battle of Jericho, as recorded in the Book of Joshua. It was the first major conquest of the Israelites in Canaan. Under Joshua’s leadership, they marched around the city walls once daily for six days, then seven times on the seventh day. With the sound of ram’s horns, the walls collapsed. This story may seem distant, but it reveals three timeless principles highly applicable to crypto investing today: believing in the trend, maintaining strict discipline, and practicing patient waiting.
These principles form what we call the Jericho Investment Mindset — a framework for navigating uncertainty with clarity and conviction.
Believe in the Long-Term Trend
👉 Discover why now might be the best time to align with the future of digital assets.
At its core, technological progress follows an inevitable trajectory — and digitization is that trajectory. From identity documents to property deeds, from national currencies to retail transactions, everything is shifting toward digital verification and decentralized systems.
Blockchain technology underpins this transformation. Whether it's Bitcoin (BTC) as digital gold, stablecoins enabling borderless payments, or NFTs redefining ownership, the real-world applications of crypto are expanding rapidly. Central banks are exploring CBDCs (Central Bank Digital Currencies), while institutions increasingly integrate blockchain into financial infrastructure.
This isn’t speculation — it’s evolution.
Just as the internet revolutionized communication and commerce in the 1990s, blockchain is poised to redefine trust, ownership, and value transfer in the 21st century. Every major tech shift faces skepticism during early downturns. But those who recognized the internet’s potential during the dot-com crash reaped enormous rewards in the following decade.
The same logic applies today. The current bear market doesn’t negate the trend — it refines it. Weak projects fail. Strong ones survive and innovate. For informed investors, this phase isn’t a reason to exit — it’s an invitation to enter with purpose.
Core Insight: Long-term success in crypto comes not from timing every dip, but from aligning with a macro trend that transcends short-term volatility.
Maintain Strict Investment Discipline
Emotion is the enemy of sound investing. The crypto market, known for its extreme volatility, demands ironclad discipline — especially when fear and greed run rampant.
Too often, investors fall into the trap of chasing momentum. They see prices rising and jump in late, buying high out of FOMO (fear of missing out). When the trend reverses — often abruptly — they’re left holding depreciating assets with no clear exit strategy.
Conversely, during bear markets, many hesitate to buy even when valuations appear attractive. They wait for “certainty,” which never arrives. By the time the recovery is obvious, the best entry points are long gone.
The solution? Define your rules before you act.
- Set clear criteria for entering and exiting positions.
- Determine your risk tolerance and position sizing in advance.
- Use stop-loss mechanisms not as a failure, but as a risk management tool.
- Avoid impulsive trades triggered by news headlines or social media hype.
Discipline also means accepting that most short-term trading profits go to algorithmic bots. Studies suggest that over 80% of high-frequency trading volume in crypto is automated. For individual investors, trying to beat these systems at their own game is statistically futile.
Instead, focus on what you can control: your strategy, your psychology, and your consistency.
"The market rewards those who follow a plan — not those who react to noise."
Stick to your investment thesis. Reassess periodically. Adjust only when fundamentals change — not because of price swings.
Practice Patient Waiting
One of the hardest truths in investing? Short-term results are unpredictable; long-term outcomes are nearly guaranteed — if you stay the course.
Bitcoin has historically followed a ~4-year market cycle:
- ~18 months of bull market growth
- ~30 months of bear market correction
The last peak occurred in November 2021. As of now, we're roughly halfway through the expected downturn. More importantly, the next Bitcoin halving event is just around two years away.
Historically, each halving — which reduces new BTC supply by 50% — has preceded a significant price rally. While past performance doesn’t guarantee future results, the pattern has held across multiple cycles.
So when asked, “Is now a good time to invest?” the answer remains consistent:
“Short-term? Impossible to predict. Long-term? No prediction needed.”
Bear markets test resolve. They eliminate weak hands. But for those willing to do their research, deploy capital wisely, and wait patiently, they offer generational opportunities.
Think of this phase as planting seeds in winter — invisible work today that yields abundance tomorrow.
Frequently Asked Questions (FAQ)
Q: Should I invest in crypto during a bear market?
A: Yes — if you're adopting a long-term perspective. Bear markets often present better valuations and reduced competition from speculative traders, making them ideal for strategic accumulation.
Q: How do I avoid emotional trading?
A: Create a written investment plan outlining your goals, risk tolerance, entry/exit rules, and asset allocation. Review it regularly — but only trade when conditions match your predefined criteria.
Q: Is Bitcoin still a good long-term bet?
A: Based on historical cycles, adoption trends, and scarcity mechanics (especially post-halving), Bitcoin remains one of the strongest candidates for long-term growth in the digital asset space.
Q: What percentage of my portfolio should go into crypto?
A: This depends on your risk profile. Conservative investors may allocate 1–5%, while aggressive ones might go up to 10–15%. Never invest more than you can afford to lose.
Q: Are altcoins worth investing in during a bear market?
A: High-risk, high-reward. Stick to projects with strong fundamentals, active development teams, real-world use cases, and transparent tokenomics. Diversify cautiously.
Q: How can I reduce fees and taxes on crypto investments?
A: Hold assets longer than a year (where applicable for lower capital gains tax), use tax-efficient accounts if available, and minimize frequent trading to reduce platform fees.
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Bear markets aren't the end — they're the foundation for the next bull run. The real winners aren’t those who time the market perfectly, but those who prepare during adversity.
By believing in the trend, enforcing strict discipline, and exercising patience, you position yourself not just to survive the downturn — but to thrive when the cycle turns.
The next chapter of crypto is being written now. Don’t miss your chance to be part of it.
👉 Join millions already securing their financial future through digital assets.